
Reducing redundancy and costs through a new customer and employee facing system that crosses multiple boundaries.
Computer Sciences Corporation (CSC) is a global technology services company with 68,000 employees, $10.5 billion of revenue, and presence in over 65 countries.
Over the past 5 years its external web presence had exploded to the point where there were over 200 sites world-wide with fewer than 20% of them following corporate guidelines for navigation, content, or branding.
Significant resources were being wasted and/or duplicated. Perhaps, more importantly, the poor customer experience was inevitably costing CSC significant business opportunities.
We worked across the entire global CSC organization, with over 50 global content teams and 150 site owners, to build consensus around a single, unified approach to CSC.com.
We constructed a universal navigation model, content architecture, content management system, and the underlying technical infrastructure and code to make the whole model work. This involved eliminating over 30 sites and consolidating the rest, reducing their costs by 30-40%.
Most importantly, we worked extensively with the local user communities and content owners to ensure that their needs were met and that the roll-out would be successful.
